That means more visually appealing advertisements all around. So, what makes an ad visually appealing? Lot's of things. It needs to be simple, branded, attractive, interesting, targeted, actionable, understandable...the list goes on.
To help you better understand what all goes into creating a great visual ad, take a look at the infographic below created by Bannersnack. They've had put everything you need to know about what goes into building great ad's in one place - and they've alphabetized it!